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GNC vs. Herbalife - what are people looking for?

by Ottie on 2020-02-16 15:33:19

Google Trends is a great tool for comparing the frequency of web searches.

For example, here's Google trends over the last 24 months, comparing Herbalife and GNC:

GNC vs. Herbalife

The scale is relative.  So if you added Amazon to the analysis, both GNC and Herbalife would look like flat lines on the 0.  

The key is that GNC is far more popular and searched than Herbalife.  So when you're joining one of these companies, you have to realize that most people don't already want your products.  You are an individual brand ambassador and you're fighting an uphill battle against companies that spend real money on marketing and retail locations.  

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